Service Business Ecosystem · Companion to the Master Ecosystem

BOOM SaaS Hub

The same 14 integrated SaaS products — repositioned for law firms, healthcare, contractors, salons, real estate and every business that sells a service. One shared client record at the center, one login, one bill. No ordering, no menus — just clients, jobs and reputation.

14 SaaS products Hub = one shared client record Public apps at {app}.online Created 2026-07-14
Restaurants run on orders. Service businesses run on relationships.

The restaurant ecosystem orbits B.O.O. — the order is the atomic event. For a service business the atomic event is the client relationship: a lead becomes a client, a job gets done, a review gets earned, a referral comes back. So here the center is the BOOM SaaS Hub — one shared client record every app reads and writes — with Dashee as the branded portal window into it, and all 14 tools feeding the relationship at every stage.

14SaaS products
4categories
1shared client record
24/7lead capture
100%white-label ready

Why service businesses choose Boom

  • Reviews drive everything — 90%+ of service buyers read reviews first; Localey makes them systematic
  • Never miss a lead — Replyee answers at 2am when the pipe bursts and the competitor's phone rings out
  • Close on the spot — Signnee turns "send me the paperwork" into a signed retainer in minutes
  • 14 tools, 1 bill — replaces Podium, Birdeye, DocuSign, Thryv and a dozen point tools
  • One client record — the portal, chat, reviews, rewards and documents all know the same client

The four categories

Marketing · 5Addee · Bloggy · Rankee · Posttee · Localey
Experience · 4Replyee · Rewardee · Displayee · QRcodee
Operations · 4Dashee · Approvee · Signnee · Assistee
Compliance · 1Compliee
Same suite, different center of gravity. Every app below is the same product that serves restaurants — nothing is forked. What changes is the hub (the BOOM SaaS Hub's shared client record instead of B.O.O.'s order stream), the language (clients & jobs instead of orders & menus), and which automations matter most (reviews & leads instead of points & menu sync).
Lead → Client → Review → Referral → Lead
1 · Get found

Rankee wins the map pack, Localey keeps listings consistent, Bloggy answers the questions prospects Google.

2 · Capture & close

Replyee qualifies the lead 24/7, Signnee gets the contract or retainer signed the same day.

3 · Deliver & delight

Dashee gives the client a branded portal; Approvee routes sign-offs; Displayee upgrades the waiting room.

4 · Multiply

Localey requests the review, Rewardee pays the referral, and the flywheel spins again.

Where each app stands
● Live in production
  • Addee
  • Bloggy
  • Rankee
  • Displayee
  • QRcodee
  • Approvee
  • Dashee
● Beta / deploy pending
  • Replyee
  • Assistee
  • Compliee
● In build
  • Posttee
  • Rewardee
  • Signnee
● Planned
  • Localey
Status mirrors the master ecosystem doc (BOOM_MASTER_ECOSYSTEM.html) — that file remains the single source of truth for boundaries and build state. This doc is the service-industry positioning layer on top of it.
The BOOM SaaS Hub. Everything feeds the client.

One shared client record sits at the center — every tool reads and writes it. When a lead chats in, when a contract gets signed, when a review lands, when a job wraps — it all shows up in one place, surfaced to the client through their branded Dashee portal.

BOOM SaaS Hub one shared client record 📍LocaleyReviews · Listings 🔍RankeeLocal SEO ✍️BloggyAI Blog + SEO 🎨AddeeAI Ad Creative 📣PostteeSocial Scheduler 💬ReplyeeAI Chat · Leads 🎁RewardeeReferrals · Loyalty 📺DisplayeeLobby TV · Cameras 📱QRcodeeQR · Links 📊DasheeClient Portal ApproveeApprovals 🖊️SignneeE-Signatures 🖥️AssisteeRemote Support ComplieeADA Monitoring

Node color = category: Marketing · Experience · Operations · Compliance

14 apps. Service-industry positioning.

Each card shows what the app does for a service business and how it feeds the client hub. "Replaces" = the point-solution stack the client drops.

📊
Dashee — the portal
dashee.online · One login for every client
Live
The white-label client portal & reporting app — KPIs, invoices, appointments, jobs, documents, messaging. The window into the BOOM SaaS Hub, wearing your brand.
Service-business fitEverything the hub knows — leads, signed contracts, review scores, job status, reports — surfaces here in one branded client login. The reason clients stay.
Operations · PORTALReplaces AgencyAnalytics / DashThis
📍
Localey
localey.online · Local reputation
Planned
Owns the public reputation — citation/listing sync (NAP to Google/Apple/Bing/Yelp), review aggregation into one inbox, and review-request campaigns. Never gates reviews (FTC).
Service-business fitTHE #1 tool for service verticals — jobs are won on stars. Job completed in Dashee → review request to every customer, no gating. Consistent listings feed the map pack.
MarketingReplaces Birdeye / Podium / Yext
💬
Replyee
replyee.online · AI chat + live chat
Beta
A RAG chatbot trained on your own content, backed by a live-agent inbox with human takeover. Answers questions, qualifies leads, books consults — around the clock.
Service-business fitService leads are won by whoever answers first. "Do you handle water damage?" at 11pm → real answer → name, number and job details captured → lead in the pipeline by morning.
ExperienceReplaces Tidio + Intercom / Podium chat
🖊️
Signnee
signnee.online · E-sign, your brand
In build
Legally-binding e-signatures under your own brand — reusable templates, branded/expiring signing links, open & completion tracking, per-client folders.
Service-business fitRetainers, estimates, consent forms, engagement letters — signed on the client's phone before the competitor calls back. Signed doc lands in the client's Dashee folder.
OperationsReplaces DocuSign / HelloSign
🔍
Rankee
rankee.online · Know where you rank
Live
Keyword & local map-pack rank tracking, SEO audits, backlink and competitor analysis. Rankee measures and briefs; the other apps act.
Service-business fit"Plumber near me," "personal injury lawyer West Palm" — high-intent local terms are the whole game. Track the map pack, audit the site, brief Bloggy on what to write.
MarketingReplaces SEMrush / Ahrefs / BrightLocal
✍️
Bloggy
bloggy.online · AI content engine
Live
Turns a keyword, URL, YouTube video or document into a published, SEO-ready blog post on autopilot, straight to WordPress.
Service-business fitEvery question a prospect Googles ("how much does a will cost in Florida?") becomes a post that ranks, educates and funnels to the consult-booking page.
MarketingReplaces Jasper + a content agency
🎨
Addee
addee.online · Ads, done for you
Live
AI writes ad copy and produces visuals in multiple variations from a brand brief, then pushes campaigns live. Print & digital.
Service-business fitSeasonal promos ("$79 AC tune-up," "free consult September") become ready-to-run ad sets with UTM links to the booking page — no designer, no agency markup.
MarketingReplaces Canva + copywriter
📣
Posttee
posttee.online · Schedule everywhere
In build
Schedules and auto-posts finished content to Facebook, Instagram, Google Business and LinkedIn via direct platform APIs (no aggregator fees).
Service-business fitBefore/after photos, job-site wins, staff spotlights and Bloggy posts — queued once, published everywhere. Google Business posts alone move local rankings.
MarketingReplaces Hootsuite / Buffer
🎁
Rewardee
rewardee.online · Referrals + loyalty + staff
In build
Points, stamps, gift cards, referral tracking — plus internal staff recognition (rate-your-tech → staff reward pool).
Service-business fitReferrals are the #1 lead source for trades and professional services — Rewardee makes them trackable and pays them automatically. Salons/spas run classic visit-stamp loyalty.
ExperienceReplaces ReferralCandy / Fivestars
📺
Displayee
displayee.online · Screens + cameras, managed
Live
Turns any Fire TV or browser into a centrally-managed screen — plus live security-camera streaming and camera walls on the same platform. Video via Bunny Stream.
Service-business fitWaiting-room TV runs your services, reviews and testimonial videos instead of cable news. Camera add-on: watch the shop, lobby or job site from anywhere — no NVR portal needed.
ExperienceReplaces ScreenCloud + camera portal
📱
QRcodee
qrcodee.online · Branded QR & links
Live
Dynamic, branded QR codes and short links with full scan analytics — the shared links engine other Boom apps call whenever tracking matters.
Service-business fitTruck wraps, yard signs, business cards, invoices, estimate PDFs — every physical touchpoint becomes a trackable "leave a review" or "book now" link you can re-point anytime.
ExperienceReplaces Beaconstac / QR Tiger
Approvee
approvee.online · Approvals without chaos
Live
Get any deliverable reviewed and signed off in one thread — visual pin comments, versioned rounds, video timeline comments, full audit trail.
Service-business fitDesign proofs, estimates with options, website changes, ad creative — clients approve from their phone with a pin-point comment instead of a confused email chain.
OperationsReplaces Ziflow / email chains
🖥️
Assistee
assistee.online · Remote support
Beta
Self-hosted remote-desktop support (RustDesk) — one-click support sessions with screen control and file transfer; client data never leaves your infrastructure.
Service-business fitClient can't find the invoice, the portal, the file? Remote-in from Dashee in one click — no "download TeamViewer" friction, no site visit for a 5-minute fix.
OperationsReplaces TeamViewer / Splashtop
Compliee
compliee.online · ADA accessibility monitoring
Beta
Continuously scans and monitors websites for ADA / WCAG issues with remediation tracking and a 1-line widget. Marketed as scanning/monitoring — never "makes your site compliant" (FTC precedent).
Service-business fitLaw firms, healthcare and financial practices are prime ADA-lawsuit targets — monitoring is table stakes. Monthly scans + fix guidance, reported into Dashee.
ComplianceReplaces accessiBe / UserWay
All 14, ranked by impact for service businesses

For restaurants the leverage is the order loop. For service businesses it's the reputation-and-lead loop — the closer a product sits to winning the next client, the higher it ranks. ⚙ = automation win (trigger → action, no manual step).

#ProductTierBest service-business useAutomation winImpact
1LocaleyP1 · LoopSystematic reviews + consistent listings — the local moatJob closed → review invite to all customers (no gating)●●●
2ReplyeeP1 · Loop24/7 lead capture & qualification on the websiteVisitor question → answered → lead captured to pipeline●●●
3DasheeP1 · LoopBranded client portal — jobs, invoices, docs, reportsEvery app reports into the client record automatically●●●
4SignneeP1 · LoopSame-day retainers, estimates & consent formsSigned → doc filed in Dashee + onboarding kicks off●●●
5RankeeP2 · DemandWin the map pack for high-intent local keywordsRank drop alert → SEO brief handed to Bloggy●●○
6RewardeeP2 · DemandTrackable referral program that pays automaticallyReferred job completes → referrer credited●●○
7BloggyP2 · DemandAnswer-the-question SEO posts that book consultsKeyword brief → published post → tracked to lead●●○
8QRcodeeP2 · DemandTrucks, signs & invoices become trackable review/booking linksScan → destination page → source attribution●●○
9AddeeP2 · DemandSeasonal promo ads without a designerPromo brief → multi-variant ad set + UTM links●●○
10PostteeP2 · DemandBefore/afters & wins posted everywhere on scheduleOne queue → FB + IG + Google Business + LinkedIn●●○
11DisplayeeP3 · PresenceWaiting-room screens + security-camera streamingPlaylist change → every location's TV updates●○○
12ApproveeP3 · OpsClient sign-off on proofs, estimates & deliverablesApproved → next stage notified, audit trail kept●○○
13ComplieeP3 · TrustADA monitoring for lawsuit-exposed verticalsMonthly scan → issues + fix guidance to Dashee●○○
14AssisteeP3 · SupportFix a client's screen share in minutes, not a site visitShare code → live screen control●○○
P1 — Reputation & Pipeline Loops

Closed-loop automations that fire on every job and every lead. Highest ROI — connect these first.

📍 Localey — the review engine

Every completed job triggers a review request to every customer — no cherry-picking, no gating. Stars compound into the local moat competitors can't buy.

job closed in Dasheereview invite sentstars + listings grow

💬 Replyee — the night-shift closer

Trained on your services, service area and FAQs. Answers instantly, collects the job details, and hands a qualified lead to the pipeline.

2am website visitorAI answers + qualifieslead in pipeline

🖊️ Signnee — close before they cool off

Estimate accepted verbally? The contract is on their phone before the truck leaves the driveway. Signed docs auto-file to the client's folder.

estimate acceptedsigning link sentsigned + filed in Dashee

📊 Dashee — the client-facing proof

Clients see live progress, documents, invoices and results in a portal wearing your brand — the retention tool that makes churn awkward.

every app's eventsclient recordone branded login
Client journeys through the ecosystem

How the tools chain together end-to-end — no manual handoffs between stages.

Law firm · Search → signed retainer
Rankee wins "PI lawyer near me"
  ↳ Replyee qualifies at 11pm
  ↳ Signnee retainer signed same night
  ↳ Dashee case portal opens
Contractor · Job → next job
Job completed Dashee closes it
  ↳ Localey requests the review
  ↳ Rewardee credits the referrer
  ↳ Posttee posts the before/after
Med spa · Visit → regular
QRcodee at front desk Rewardee stamps
  ↳ Displayee lobby screen upsells
  ↳ Localey review after visit 2
  ↳ Addee retargets with promos
How everything connects

Same platform as the restaurant ecosystem — one shared database, one identity, 14 tools. The difference: for service businesses the data flows revolve around the BOOM SaaS Hub's shared client record, not the order stream.

BOOM SaaS Hub (one shared client record)

├── Client & Job Data — surfaced to clients via the Dashee portal
│ ├── Localey — job closed → review request to every customer (no gating)
│ ├── Rewardee — referred job completes → referrer credited automatically
│ ├── Replyee — qualified chat leads land in the client pipeline
│ └── Signnee — signed retainers & contracts filed to the client folder

├── Marketing Distribution
│ ├── Rankee — rank + audit data reported into client dashboards
│ ├── Bloggy — SEO posts (utm_source=blog) → consult/booking pages
│ ├── Addee — promo brief → ad set (UTM back to booking page)
│ └── Posttee — direct platform APIs (FB / IG / Google Business / LinkedIn)

├── Presence & Trust
│ ├── Displayee — waiting-room screens + live camera streaming per location
│ ├── QRcodee — trucks / signs / invoices → trackable review & booking links
│ ├── Compliee — scheduled WCAG scans, issues reported to the portal
│ └── Approvee — proofs & deliverables approved with an audit trail

├── Support
│ └── Assistee — one-click remote session launched from Dashee

└── Shared identity — one Supabase auth, per-app table prefixes, white-label theming per client

Deep vs light-touch integration

Not every app needs a live wire into the hub. Five integrate deeply (events on every job/lead); the rest are light-touch (share identity/branding, act independently).

● Deep integration — live data / per-job automation
  • Dashee — the portal; surfaces the hub's client record to every client
  • Localey — review triggers on job completion; scores shown in portal
  • Replyee — chat leads handed into the pipeline with transcripts
  • Signnee — signed docs filed per client; signing status tracked
  • Rewardee — referral credits fire on completed jobs
● Light-touch — shared identity, act independently
  • Rankee · Bloggy · Addee · Posttee — marketing loop; reports roll up monthly
  • Displayee — screens & cameras run standalone; status shown in portal
  • QRcodee — scan analytics feed campaign reports
  • Compliee — scheduled scans, read-only
  • Approvee · Assistee — launched from the portal when needed

Stack & third-party integrations
Database + Auth
Supabase (self-hosted) — Postgres, Auth, Storage, Realtime at db.boommedia.us
Hosting
Coolify — self-hosted, git-push deploys
Payments
Stripe — subscriptions on every standalone app
AI
Claude API — chat, content gen, ad copy, RAG answers
E-signatures
DocuSeal — powers Signnee, self-hosted
Remote support
RustDesk — self-hosted engine behind Assistee
Video + Cameras
Bunny Stream + MediaMTX — Displayee video delivery & live camera relay
Accessibility
Playwright — Compliee scan engine on Coolify
Secrets
Doppler — per-app envs, shared API secrets
Cross-app identity is the shared Supabase users.id UUID. Each app namespaces its tables by prefix (e.g. Displayee di_, Compliee co_). Boundaries between apps are governed by the master doc — no two apps do the same job.
Nine service verticals, one stack

Recommended app mix per vertical. Highlighted tags = the anchor apps that vertical buys first. Every stack below rides on Dashee as the client portal.

⚖️
Law Firms
Family, PI, business, estate

Win high-value local keywords, capture leads 24/7, sign retainers instantly, keep the site ADA-monitored, and give clients a case portal that kills "any update?" calls.

RankeeSignneeComplieeReplyeeBloggyDashee
🏥
Healthcare & Dental
Practices, clinics, specialists

ADA monitoring is critical exposure control. Waiting-room displays, e-sign consent and intake forms, local search visibility, and remote support for front-desk machines.

ComplieeDisplayeeSignneeRankeeReplyeeAssistee
🔧
HVAC, Plumbing & Trades
Home services & field trades

Rank for "AC repair near me," answer the 2am emergency chat, e-sign the estimate on-site, request the review the moment the job closes, and pay referrals automatically.

RankeeLocaleyReplyeeSignneeRewardeeQRcodee
💇
Salons, Spas & Med Spas
Hair, nails, esthetics, injectables

Stamp-card loyalty, lobby screens running promos and testimonial video, systematic Google reviews, and AI ads for seasonal packages.

RewardeeLocaleyDisplayeeAddeeQRcodeeReplyee
🏡
Real Estate
Agents, brokerages, property mgmt

AI listing ads, e-sign agreements, QR codes on yard signs that re-point per listing, neighborhood SEO content, and team approval workflows on marketing.

AddeeSignneeQRcodeeBloggyRankeeApprovee
💪
Gyms & Fitness Studios
Boxing, yoga, CrossFit, PT

Members earn points per visit, gift cards drive referrals, lobby screens show schedules and challenges, and AI ads keep the trial-pass funnel full.

RewardeeDisplayeeAddeeRankeeReplyeeQRcodee
🚗
Auto Repair & Detail
Shops, mobile detail, tint

Reviews decide which shop gets the brake job. Waiting-room TV with live bay cameras, review requests on pickup, referral credits, and estimate sign-off by text.

LocaleyDisplayeeRewardeeSignneeRankeeQRcodee
🧮
Accounting & Financial
CPAs, bookkeepers, advisors

Engagement letters e-signed, documents exchanged in a branded portal, ADA-monitored site, seasonal tax-deadline content and ads.

SignneeDasheeComplieeBloggyReplyeeAssistee
🏢
Coworking & Shared Space
Operators & member benefits

Lobby & wayfinding screens, member perks via Rewardee, meeting-room QR links — and the whole suite resellable as a white-label member benefit (the Symphony Workplaces model).

DisplayeeDasheeRewardeeQRcodeeReplyeeSignnee
Use it. Then sell it.

Agencies and resellers (including coworking operators and vertical consultants) run their own shop on the stack, then package every tool as a managed service. Dashee is the reseller channel — every client gets a branded portal under your name.

🏢 Run your own practice on it

SignneeProposal to signed engagement in minutes
DasheeEvery client sees results in a branded dashboard — no report emails
ApproveeAll deliverables routed through one approval system
AssisteeFix client machines remotely — no site visits
ComplieeMonth-1 accessibility audit as a standard deliverable

💼 Package for your clients

Localey"Reputation management" retainer — reviews + listings, fully automated
Replyee"24/7 lead capture" — AI + live chat on the client's site
Bloggy"4 SEO posts / month" content retainer — delivered in hours
Posttee"Managed social" — a month of content across every channel
Displayee"Lobby TV + cameras" — hardware-light, high perceived value
Boom vs. Thryv vs. Podium vs. Birdeye

The incumbents each own a slice — messaging, reviews, or an all-in-one that stops at marketing. Boom covers the slices and the operations layer, white-label.

Feature💥 Boom (14-app suite)ThryvPodiumBirdeyePoint tools
Reviews & listings management✓ LocaleyPer-tool
AI chatbot + live chat✓ ReplyeeBasicAdd-onTidio et al.
E-signatures (your brand)✓ SignneeVia docsDocuSign
Local rank tracking & SEO audits✓ RankeeBasicBasicSEMrush
AI blog / content engine✓ BloggyJasper
AI ad creative✓ AddeeCanva+
Social scheduling (direct APIs)✓ PostteeAdd-onBuffer
Referral / loyalty programs✓ RewardeeReferrals onlyPer-tool
Digital signage + camera streaming✓ Displayee2 vendors
Branded QR & link analytics✓ QRcodeeQR Tiger
ADA / WCAG monitoring✓ ComplieeaccessiBe
Approval workflows + audit trail✓ ApproveeZiflow
White-label client portal✓ DasheeClient portal, their brand
Resellable by agencies✓ FullyPartner pgmPartner pgm
All tools share one client record✓ NativeWithin suiteWithin suite
Stop paying $2,100+/mo for tools that don't talk

What a service business pays to replicate the Boom stack with the usual vendors vs. the all-in Boom price. Illustrative — actual per-app pricing varies by tier.

Point solutions (typical published pricing)
$2,182
per month · 10+ vendors · 10+ logins · zero integration
Podium (reviews + messaging)$399
Birdeye (or Yext listings)$400
Tidio / Intercom chat$103
SEMrush / BrightLocal SEO$129
Jasper AI content$99
Canva Pro + designer time$250
Buffer / Hootsuite$99
DocuSign (per-user seats)$65
ScreenCloud signage (2 screens)$80
accessiBe ADA$490
QR Tiger + TeamViewer$68
❌ Still zero integration between them
Boom Media service stack
~$347
per month · 1 vendor · 1 login · all integrated
Localey Reputation (Growth)$49
Replyee Chat (Growth)$49
Rankee SEO (Growth)$29
Bloggy AI Content$29
Addee AI Ads$29
Posttee Social$29
Signnee E-sign$29
Displayee Signage$49
QRcodee + Compliee + Rewardee~$55
✅ All tools share one client record
Dashee + Approvee + Assisteeagency incl.
Save ~$1,835/mo — $22,000/yearBoom delivers the whole stack for less than most service businesses pay Podium + Birdeye alone.
Three ways in, one ladder up

Draft bundle structure for service verticals — mirrors how the incumbents package (reputation first, then leads, then the full stack). Illustrative pricing — confirm before quoting.

Visibility
~$99/mo
Get found & trusted
Localey reviews + listings · Rankee tracking · QRcodee review links.
Growth · anchor
~$199/mo
Capture & close
Everything in Visibility + Replyee 24/7 chat + Signnee e-sign + Bloggy content.
Full Stack
~$347/mo
The whole flywheel
Everything + Addee ads, Posttee social, Displayee screens, Rewardee referrals, Compliee.
Reseller / Agency
Custom
White-label · multi-client
Dashee-branded portals per client, wholesale app pricing, Approvee + Assistee included.
These bundles are a positioning draft (2026-07-14) — no Stripe products exist for them yet. Standalone app pricing below is the standing published structure; confirm live numbers before quoting. Camera streaming (Displayee) and security monitoring (Compliee) are separate add-ons.
Each app, à la carte

Every app also sells standalone at {app}.online. Typical published pricing (confirm live numbers before quoting):

Localey
~$49–99/mo
Reputation
Replyee
~$49/mo
AI + live chat
Rankee
~$29–99/mo
Local SEO tracking
Bloggy
~$29/mo
AI blog + SEO
Addee
~$29/mo
AI ad creative
Posttee
$29 / $59 / $99
Social scheduler
Signnee
~$29/mo
E-signatures
Rewardee
$29 / $59 / $99
Referrals · loyalty
Displayee
$9–49/mo
Signage · per screens · cameras add-on
QRcodee
~$29/mo
QR + links
Compliee
~$29–49/mo
ADA monitoring
Dashee
agency
Client portal · hub
Approvee
agency
Approvals
Assistee
agency
Remote support