Boom Media SaaS Economics & Completion Checklist

All 9 Products: COGS, Pricing, and Margins

Product	Pricing	COGS/User	Margin @ 50	Margin @ 100	Margin @ 200	Break-Even
Boom Online Ordering	$500	$75	85%	85%	85%	8–10
Rankee	$99–$199	$12	88%	88%	88%	6–8
Replyee	$99–$149	$20	84%	84%	84%	8–12
Addee	$99–$149	$15	88%	88%	88%	6–8
Bloggy	$74	$8	89%	89%	89%	4–5
Servvee	$99–$149	$18	85%	85%	85%	8–10
QRcodee	$34	$4	88%	88%	88%	3–4
Aprovee	$99–$149	$14	89%	89%	89%	6–8
Dashee	$124	$16	87%	87%	87%	7–9

Platform Economics at Scale (Solo Founder)

Metric	10 Users/Product (90 total)	25 Users/Product (225 total)	50 Users/Product (450 total)	100 Users/Product (900 total)
Total Monthly Revenue	$11,250	$28,125	$56,250	$112,500
Total COGS	$1,370	$3,425	$6,850	$13,700
Gross Profit	$9,880	$24,700	$49,400	$98,800
Gross Margin %	87.8%	87.8%	87.8%	87.8%

✓ Realistic solo founder milestones: 10 users/product = first validation, 25 = repeatable process, 50 = sustainable income, 100 = hire first team member. Margin stays consistent at 85%+ across all tiers because fixed costs are amortized.

Boom Online Ordering ($500/mo)

Cost Category	Per User/Mo	Notes
Payment Processing (Stripe)	$35	2.9% + $0.30 per transaction (6 txns/day avg)
Database & Hosting	$8	Supabase + DigitalOcean (3 restaurants/droplet)
Claude API (order assist)	$8	Minimal — only for customer support
Email/SMS Confirmations	$4	SendGrid + Twilio
Security, Backups, Support	$5	SSL, encryption, basic support
Customer Data Storage	$15	Order history, analytics, preferences
TOTAL COGS/USER	$75	Gross margin: 85%

At 50 users: $25,000 revenue, $3,750 COGS = $21,250 gross profit
At 100 users: $50,000 revenue, $7,500 COGS = $42,500 gross profit

Rankee ($99–$199/mo avg $99)

Cost	Per User/Mo	Notes
Hosting & Database	$4	Supabase (15 users/droplet)
Claude API (rank analysis + audits)	$5	Daily rank checks + weekly AI audit reports
Google Search API	$2	Rank tracking, SERP data
Email/Reporting	$1	Automated rank drop alerts
TOTAL COGS/USER	$12	88% margin

Replyee ($99–$149/mo avg $124)

Cost	Per User/Mo	Notes
Hosting & Vector DB	$6	Supabase + Pinecone for RAG embeddings
Claude API (chatbot inference)	$8	~1,000 tokens/query, 50 queries/day/user avg
Embedding Generation	$2	OpenAI embeddings for document RAG
Upload Storage & Integrations	$4	500MB avg per user, webhooks
TOTAL COGS/USER	$20	84% margin

Addee ($99–$149/mo avg $124)

Cost	Per User/Mo	Notes
Hosting	$4	Supabase (20 users/droplet)
Claude API (ad generation)	$7	~3,000 tokens per ad, 5 ads/week avg
Asset Storage & CDN	$3	Brand assets, generated images, CDN delivery
Email Notifications	$1	Weekly digest of generated content
TOTAL COGS/USER	$15	88% margin

Bloggy ($74/mo) — Already Live

Cost	Per User/Mo	Notes
Hosting & Database	$2	Supabase (25 users/droplet)
Claude API (blog generation)	$4	~4,000 tokens per post, 2 posts/month avg
WordPress Integration & Publishing	$1.50	Direct publish, XML-RPC
SEO Metadata & Analytics	$0.50	Schema, OG tags, usage tracking
TOTAL COGS/USER	$8	89% margin — HIGHEST

Servvee, QRcodee, Aprovee, Dashee

Product	COGS/User	Key Costs
Servvee ($124)	$18	Hosting ($6), Claude menu copy ($6), Google Business API ($3), Social APIs ($2), Image hosting ($1)
QRcodee ($34)	$4	Hosting ($1.50), Analytics/tracking ($1.50), CDN ($0.50), QR generation ($0.50)
Aprovee ($124)	$14	Hosting ($5), File storage ($3), Real-time sync ($2), Claude summaries ($3), Notifications ($1)
Dashee ($124)	$16	Hosting ($7), Dashboard config ($4), Integrations/Zapier ($3), Onboarding ($1), Analytics ($1)

⚠️ Priority: Credit Card Accounts — 3 accounts are past due with $157/mo in fees. Address these FIRST before any other task.

🔴 Urgent (This Week)

Fix Capital One QuicksilverOne (0439) — PAST DUE + OVER LIMIT Call 1-800-955-6600 · Request fee waiver · Bring current (balance $1,509.95, min $152) Credit Cards
Fix Capital One Spark 4847 (Boom Media) — PAST DUE + OVER LIMIT Call 1-800-867-0904 · Bring current (balance $643.69, min $109) Credit Cards
Fix Capital One Spark 6308 (BoomFX) — PAST DUE · AutoPay Too Low Raise AutoPay from $35 to minimum $68/mo (balance $730.12) Credit Cards

🟡 High Priority (Next 2 Weeks)

Implement Wave or QuickBooks for Expense Categorization 28% of your spending ($38,346/yr) is unaccounted. Automate bank import to find hidden costs. Accounting
Cut High-Priority Subscriptions (~$205/mo savings) WPMU Dev ($50), Elementor ($13), AdCreative.ai ($23), OneStream ($13), Slack paid ($8), Discord Nitro ($10), Zoom paid ($16), Hulu ($18), eBrandz ($37) — total $2,450/yr Subscriptions
Record HeyGen Pitch Video (2–2.5 min) Script saved and polished. Upload to HeyGen and get embed URL for investment page. Wefunder
Get GAAP Financials from Accountant Required for Wefunder Form C. Confirm with CPA — due before campaign goes live. Wefunder

🟢 Completed / In Motion

Update "4+ Years Operating" → "8+ Years Operating" Changed across all files: WEFUNDER_MEMO.md, WefunderCoverPhoto.html, investment/page.tsx Wefunder
Resize Wefunder Cover Photo (1500×500 → 1200×675px) WefunderCoverPhoto.html resized and saved. Ready to upload. Wefunder
Create HeyGen Video Scripts Two versions: natural flow (for HeyGen) and line-break version (for teleprompter). Ready to record. Wefunder
Generate Wefunder One-Liner Options You selected: "Agency-proven. Now SaaS-powered. Built specifically for restaurants and service businesses." Wefunder
Save One-Liner to ClickUp & Notion Added to WeFunder list in ClickUp. Wefunder
Create Elementor JSON for WordPress Investment Page BoomMedia_Invest_Elementor.json saved and ready for import. Wefunder
Deploy invest.boommedia.us Subdomain via Vercel Subdomain connected at team level. DNS resolved. /investment page live. Website
Fix HeyGen Video Embed (Placeholder → Real URL) iframe now uses correct /embeds/ URL and renders correctly. Website
Update Product URLs (boom-ordering.com → boomonlineordering.com) All 9 products now have correct href links and are clickable. Website
Add Valuation Metrics Section to Investment Page Real Founderpath numbers: $133K ARR, $266K valuation, +27.3% YoY growth, 2× multiple. Website
Create CLAUDE.md for boommedia.us Project Project instructions, brand colors, file structure, do/don't rules for future work. Website
Write & Send Investor Pitch Emails Age Rojas, Greg Kimball, Adriano (Healing Arts) — personalized pitches sent. Outreach
Update WEFUNDER_MEMO with Service Business Details All 9 apps now have "Built for" lines with service business examples and use cases. Wefunder
Remove Founderpath RBF Loan References Loan was not taken. Removed from budget, HTML, and all materials. Revenue verification stays. Accounting
Create Monthly Expenses HTML & Checklist BoomMedia_Monthly_Expenses_2025.html + this checklist with unit economics. Accounting

Immediate (This Week)

Call the 3 past-due credit card companies and bring current
Fix Capital One Spark 6308 AutoPay — increase to $68/mo
Implement Wave or QuickBooks for bank categorization
Cancel or downgrade 9 subscriptions (~$205/mo savings)

Next 2 Weeks

Record HeyGen pitch video (use provided script)
Get GAAP financials from accountant
Verify Wefunder campaign materials are Founderpath-loan-free
Share SaaS Unit Economics file with accounting team for cost verification

Before Wefunder Goes Live

Upload HeyGen video to /investment page iframe
Screenshot & upload 1200×675 cover photo to Wefunder
Submit Form C with GAAP financials
Test all links on invest.boommedia.us + wefunder.com/boom.media.llc
Confirm Vercel deploy is live (npm install && npm run build)

Boom Media SaaS Economics & Completion Checklist

SaaS Unit Economics — Cost & Profitability

All 9 Products: COGS, Pricing, and Margins

Platform Economics at Scale (Solo Founder)

Cost Breakdown by Product

Boom Online Ordering ($500/mo)

Rankee ($99–$199/mo avg $99)

Replyee ($99–$149/mo avg $124)

Addee ($99–$149/mo avg $124)

Bloggy ($74/mo) — Already Live

Servvee, QRcodee, Aprovee, Dashee

Your Completion Checklist

🔴 Urgent (This Week)

🟡 High Priority (Next 2 Weeks)

🟢 Completed / In Motion

Next Steps

Immediate (This Week)

Next 2 Weeks

Before Wefunder Goes Live